Non-meat “meat” products are popping up everywhere, and next on the list is KFC to serve Vegan ‘Chicken’. The restaurant chain is running tests on a vegan version of it’s famous fried chicken at an Atlanta KFC location staring Tuesday, CNBC reports. The plant-based “meat” product is that of the popular and rapidly growing company Beyond Meat, making KFC the first national US fast food chain to begin testing the company’s chicken. Del Taco and Carl’s Jr also offer beyond meat while it’s rival, Impossible Foods, have locked plant-based deals with Burger King, White Castle, and Little Caesars.
The Atlanta-based location will provide customers free Beyond Chicken samples to go along with their current orders. “Customer feedback from the Atlanta test will be considered as KFC evaluates a broader test or potential national rollout,” KFC says in a statement. Beyond Meat’s restaurant partnerships have been limited to burgers, sausages and ground beef, but as of recently large conglomerates such as Tyson Foods and Perdue Farms are also working on chicken substitutes.
While an abundance of animal protein alternative have copied the taste and texture of chicken, KFC decided on a partnership with Beyond Meat’s popular chicken substitute. This product is made from amazing plant-based products like soy and pea protein, rice flour, carrot fiber, onion powder and garlic powder.
Since the increase demand of Beyond Meat products their stock as soared over the last 6 months.